'Absolut Vodka' Shame - A Reality TV Show Dedicated to Helping Non-Profits Stolen in a Scheme Reeking with Corporate Greed.
With much excitement and buzz, LXTV, NBC Local Media and Absolut Vodka (owned by Pernod Ricard) issued a joint announcement in September 2008: The creation of On the Rocks: The Search for America's Top Bartender, "an online reality series following the nationwide search for the best and brightest master mixologists who will showcase their style, personality and 'shaken not stirred' skills behind the bar." Contestants will compete for a $100,000 prize, and the 12-episode series premiered on November 8, 2008.Absolut is the exclusive sponsor to what LX.TV calls its "innovative, online reality project."
However, the entire concept for the show, for which Absolut Vodka takes all the credit, is identical almost in its entirety to the one presented to them as Charity Mixology several months before the above show announcement.
The white pointer shark is on the endangered species heritage list. So are charities created for those most in need. In an evolution of 'Change' corporations Pernod Ricard & Absolut Vodka continue the ways of old, by practicing exploitation, deception and greed.
They continue to profit themselves at the expense of charitable organisations. Help fight the power that targets the powerless and support the lives of those who ABSOLUTELY need it most.
MANHATTAN (CN) - The Charity Group claims that ABSOLUT Vodka and Pernod Ricard stole its idea for a "Charity Mixology" reality TV show and broadcast the show as their own creation, "On the Rocks: The Search for America's Top Bartender," harming nonprofit organizations in the process: read more
PERNOD RICARD & ABSOLUT VODKA, ON THE ROCKS: The Search for America's Top Bartender Legal Battle, $68 Million for Charities In the David and Goliath battle between a philanthropist and The Absolut Spirits Company and Pernod Ricard, today Talbot announced that he will donate to charity 100% of all damages awarded to him. The 18-month long legal battle is now headed to the United States Second Circuit Court of Appeals: read more
TV BAR BRAWL - An Australian entrepreneur is ready to mix it up with booze big shots over who conceived a reality show on bartender: read more
According to Scott O. Talbot, sole member of The Charity Group, LLC, ABSOLUTVodka and Pernod Ricard stole his idea for a reality TV series that would focus on the art of mixology, giving the winning bartender an opportunity to win a cash prize for a charity of his or her choice: read more
Il mondo ABSOLUT è in grande fermento, visto che sta per partire Absolut Talent Show, la prima reality competition lanciata dalla vodka svedese per scegliere il bartender che diventerà il primo ABSOLUT Mixologist in Italia per il 2010: read more